🧵 A Story of Bias and Broken Enforcement on Facebook The Rescue Post Paradox Imagine you're managing a small animal‐rescue page. You share daily updates: dogs needing homes, local stray cats, links to adoption events. Then one day your posts start disappearing or being flagged as spam when followers try to share them. It’s bewildering. 😢 You're not alone. Reddit users working with shelters report exactly that: “When their followers share our posts, they are being flagged as spam and removed … mostly updates on rescues, new intakes, events” One wrote: "FB AI interprets a lot of shelter and rescue posts as fishing for likes” and even changed posts by replacing words like “cat” with emoji to avoid detection. Despite appeals, many shelters received no explanation and saw continued suppression of engagement. Facebook’s Spam Moderation Logic Facebook defines spam as content designed to deceive, mislead, or artificially inflate engagement. Flooding feeds, impersonating accounts...
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